3 testing methods that your market research questionnaire needs

3 testing methods that your market research questionnaire needs

In the past, when I was asked to make an estimation for scripting a market research project, I often made the planning a little too optimistic. Why? Because I focused my estimation too much on the actual task at hand, which is scripting a survey. While instead, I...
Time to celebrate: 14 years experience with Nebu software

Time to celebrate: 14 years experience with Nebu software

While updating my LinkedIn profile, I realized it was time for celebration: 14 years working with the Nebu software! ? In June 2006, I started working at USP Marketing Consultancy, as a panel manager with Dub Knowledge, the panel application from Nebu. I loved keeping...